Our latest internal piece, Chocolate, has been released. Click above to check it out!
EXECUTION:
This animation evolved from an internal print design. Our motivation was to create a slightly abstract piece that followed a loose narrative. The original design was blocked into various segments that seamlessly translated into style-frames for the motion. Various techniques were employed to recreate the mixed-media style of the print design. A majority of the piece uses traditional animation – both digital and organic – executed in After Effects. Additional objects were modeled and animated in Cinema 4D and 3ds Max. Most of our characters were shot as live action and rotoscoped to match the illustrative style of the rest of the piece. Other body parts, faces, and design elements were created and hand-animated using Photoshop, Illustrator, and After Effects.
STYLE FRAMES
BEHIND THE SCENES
John Waddington says:
August 11th, 2009 at 9:21 pm
Hi, I’m a Motion Design student at the Savannah College of Art and Design. I keep coming back to watch this piece, I love it so much. Leftchannel’s work has really inspired me, thank you.
left:feed | leftchannel » Graphic Lives says:
June 24th, 2010 at 11:43 am
[...] free-flowing technique and diverse style of our project Chocolate caught the eye of DDB NYC. The agency team of Joanne, Wendy, and Lynn asked us to collaborate on an [...]